Designed for a small startup (repost.us) with big ideas and who wanted to produce a piece of schwag that was not only a soft sell of their services, but also highly informative. The piece was produced with a WordPress conference in mind (WordCamp), which was handed out to attendees. It was important to not only include educational resources on plagiarism and intellectual property, but also blog checklists and wireframe templates for personal use. A marriage of website reference guides and a personal sketchbook.

The intention was that these pocket-sized resources would be used for the longterm rather than quickly tossed into a junk drawer. A simple notebook is marginally okay and useful, but having custom interior pages makes this a far superior tool when coupled with the right audience. They were a hit at the conference and disappeared as quickly as were handed out.

Page Content Includes

• Blog maintenance checklist
• Intellectual property basics
• 10 tips on avoiding plagiarism
• WordPress theme development checklist
• Dot-grid sketch pages
• Blank website wireframe pages

Involved Role

• Project development
• Layout production (Adobe Illustrator & InDesign)
• Interior content writing

Repost.Us WordPress Notebooks Medium Specifics

One-color cover printed on recycled chipboard, 32-page notebook interior, vegetable-based inks, and saddle stitched.